Diya Sikka

Diya is passionate about customer-centric growth powered by next-generation technology and a belief that in today’s world – building lasting and powerful experiences is the key to long-term sustainable growth. She works with organizations to help them utilize Customer Experience as a powerful tool to drive acquisition, retention, cross-sell / up-sell and loyalty for the business.

Her professional background includes extensive experience in Customer Experience transformation and in Strategic Consulting. Prior to Acquis, she spent 12 years at Bain & Company (across 3 regions - India, Africa and US). She started within strategy consulting and progressed into a product leadership role combined with deep expertise in Customer Experience (CX) across multiple domain areas – building VoC programs and a customer-centric culture, journey re-design and predicting and personalization. She is proficient in one of the biggest skill gaps today in CX – linking CX to Value.

As a Co-Founder of a digital startup within Bain, she has experience taking digital solutions to market, managing a P&L and working closely with data and product teams to infuse traditional machine learning and GenAI into tools and solutions.

Diya has earned a Bachelor of Business Studies from Delhi University in New Delhi, India, and her MBA from Yale School of Management.

She currently resides in New York and in her time outside of work, enjoys dancing and singing, is an avid globe-trotter having visited 40 countries, and spending her Sundays with a good book.